NEW YORK — The New York Times Co. has named digital advertising executive Cella Irvine to lead the company's online consumer guide and information service, which includes About.com.
Irvine had most recently been chief administrative officer of Digitas Inc., a digital marketing company. She replaces Scott Meyer, who departed March 6.
Irvine will lead the Times' About Group, which includes About.com, ConsumerSearch.com, UCompareHealthCare.com and Calorie-Count.com. She will report to Martin Nisenholtz, the company's head of digital operations.
I didn't know New York Time owned About.com.
You're in Easy Mode. If you prefer, you can use XHTML Mode instead. |