Bruce Wayne continues to add to his millions. "The Dark Knight," the blockbuster about the rich guy and his crime-fighting alter-ego, led the box office for the third weekend with $42.7 million.
"The Mummy: Tomb of the Dragon Emperor" opened at No. 2 with $40.5 million.
The top 20 movies at U.S. and Canadian theaters Friday through Sunday, followed by distribution studio, gross, number of theater locations, average receipts per location, total gross and number of weeks in release, as compiled Monday by Media By Numbers LLC are:
1. "The Dark Knight," Warner Bros., $42,664,219, 4,266 locations, $10,001 average, $393,751,065, three weeks.
2. "The Mummy: Tomb of the Dragon Emperor," Universal, $40,457,770, 3,760 locations, $10,760 average, $40,457,770, one week.
3. "Step Brothers," Sony, $16,506,526, 3,094 locations, $5,335 average, $63,172,026, two weeks.
4. "Mamma Mia!", Universal, $12,615,515, 3,062 locations, $4,120 average, $87,470,125, three weeks.
5. "Journey to the Center of the Earth," Warner Bros., $6,662,406, 2,285 locations, $2,916 average, $72,927,314, four weeks.
6. "Swing Vote," Disney, $6,230,669, 2,213 locations, $2,815 average, $6,230,669, one week.
7. "Hancock," Sony, $5,087,756, 2,782 locations, $1,829 average, $215,883,222, five weeks.
8. "WALL-E," Disney, $4,603,179, 2,555 locations, $1,802 average, $204,078,076, six weeks.
9. "The X-Files: I Want to Believe," Fox, $3,385,878, 3,185 locations, $1,063 average, $17,021,373, two weeks.
10. "Space Chimps," Fox, $2,720,177, 2,134 locations, $1,275 average, $21,971,016, three weeks.
11. "Hellboy II: The Golden Army," Universal, $2,488,525, 1,959 locations, $1,270 average, $71,234,335, four weeks.
12. "Wanted," Universal, $1,239,980, 895 locations, $1,385 average, $131,320,095, six weeks.
13. "Brideshead Revisited," Miramax, $1,163,544, 189 locations, $6,156 average, $1,698,007, two weeks.
14. "Get Smart," Warner Bros., $994,065, 728 locations, $1,365 average, $126,500,884, seven weeks.
15. "Kung Fu Panda," Paramount, $626,363, 520 locations, $1,205 average, $210,480,901, nine weeks.
16. "Iron Man," Paramount, $580,179, 407 locations, $1,426 average, $315,687,768, 14 weeks.
17. "The Incredible Hulk," Universal, $477,840, 362 locations, $1,320 average, $133,283,170, eight weeks.
18. "Tell No One," Music Box, $460,366, 94 locations, $4,898 average, $2,305,569, five weeks.
19. "Kit Kittredge: An American Girl," Picturehouse, $400,261, 450 locations, $889 average, $16,224,319, seven weeks.
20. "Indiana Jones and the Kingdom of the Crystal Skull," Paramount, $359,349, 332 locations, $1,082 average, $314,331,661, 11 weeks.
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Universal Pictures, Focus Features and Rogue Pictures are owned by NBC Universal, a unit of General Electric Co.; Sony Pictures, Sony Screen Gems and Sony Pictures Classics are units of Sony Corp.; DreamWorks, Paramount and Paramount Classics are divisions of Viacom Inc.; Disney's parent is The Walt Disney Co.; Miramax is a division of The Walt Disney Co.; 20th Century Fox, Fox Searchlight Pictures and Fox Atomic are owned by News Corp.; Warner Bros., New Line, Warner Independent and Picturehouse are units of Time Warner Inc.; MGM is owned by a consortium of Providence Equity Partners, Texas Pacific Group, Sony Corp., Comcast Corp., DLJ Merchant Banking Partners and Quadrangle Group; Lionsgate is owned by Lionsgate Entertainment Corp.; IFC Films is owned by Rainbow Media Holdings, a subsidiary of Cablevision Systems Corp.
Doesn't Titanic have less ticket sales than Star Wars: A New Hope?
Doesn't Titanic have less ticket sales than Star Wars: A New Hope?
That's where you run into the statistical conundrum of number of tickets sold versus dollar value of tickets sold. You also have to factor in the different way that movies are marketed now versus the way they were marketed in 1977. Way back then movies opened in a small number of theaters and word of mouth was a powerful marketing tool. A movie might open on 50 screens and start to spread across the country through good reviews and peer influence. A movie might open in October and still be playing in the same theater 5 or 6 months later. Back then it was easy to see a movie multiple times because if it was any good it would still be in the theater months later. As a result, a lot of tickets were sold. Those tickets were also cheap, representing only a small percentage of the money for a teenage movie fan.
These days you have the nationwide opening of a movie on thousands of screens and a fairly high ticket price. A so-so movie can still have a huge opening because it's on a few thousand screens for one weekend before the audience realizes that it's only a so-so movie. The influence of word of mouth is greatly diminished because movies aren't in theaters long enough anymore to develop much of a repeat-viewer following. This week's blockbuster might be gone 5 weeks later, not 5 months later.
It all goes into saying that Star Wars IV sold a ton of tickets because it was in theaters for a very long time, had a huge word-of-mouth following, and much repeat business, something that just can't happen anymore.
Disney's "Swing Vote," about a presidential election that hinges on the lone ballot of an over-the-hill slacker played by Kevin Costner, opened weakly with $6.3 million, coming in at No. 6.
A Kevin Costner movie bombed? Shocking! The only surprise here is that there are still studio execs willing to let Costner drain them of money and reputation.
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