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Studio: 'Avatar' sells 6.7 million DVDs in 4 days

Sun Apr 25, 2010 6:21 PM EDT
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Associated Press

FILE - In this undated file film publicity image originally released by 20th Century Fox, the character Neytiri, voiced by Zoe Saldana, right, and the character Jake, voiced by Sam Worthington are shown in a scene from, "Avatar." Twentieth Century Fox on Sunday, April 25, 2010 announced that James Cameron's sci-fi epic has sold 2.7 million Blu-rays and 4 million DVDs since April 22. (AP Photo/20th Century Fox, File)

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LOS ANGELES — "Avatar" is maintaining its popularity in the move from box office to home video, with sales of 6.7 million DVDs and Blu-ray disks in the first four days.

Twentieth Century Fox announced Sunday that James Cameron's sci-fi epic has sold 2.7 million Blu-rays and 4 million DVDs since April 22.

The combined sales brought in $130 million.

The studio says "Avatar" has become the fastest-selling Blu-ray of all time.

No announcement has been made regarding a 3-D DVD release, but a Fox spokesman said one can be expected in the future.

© 2010 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
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Ms Lovelee

This is not a voiceover movie....anyone who watched the making of this movie can appreciate the newest technology that has been created for movie making..... its absolutely beautifully done.

  • 4 votes
Reply#1 - Sun Apr 25, 2010 7:10 PM EDT
RNoel-525230

Hmm...I bought the Blu-Ray/DVD combo pack. I wonder if they count that as one of each.

    Reply#2 - Sun Apr 25, 2010 9:51 PM EDT
    FDBryant3

    I wonder if in re-watching it in a less sensually overwhelming environment if people will really what a really weak movie it is.

    • 1 vote
    Reply#3 - Sun Apr 25, 2010 11:44 PM EDT
    protoolrobot

    This movie was terrible, and I found it insulting Cameron felt he had to spoon-feed me his themes.

    • 1 vote
    Reply#4 - Mon Apr 26, 2010 12:15 AM EDT
    James Andre

    B-b-b-but, piracy is destroying the music and video market!!

    • 2 votes
    Reply#5 - Mon Apr 26, 2010 2:37 AM EDT
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