Generation Y job-seekers hit hard

The land of milk and honey is souring for Generation Y, just as its members get their careers into full swing.

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Internet users ages 18-44 are more likely to use Twitter or another status update service. (Pew Internet poll results)

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Cangenuity: Generation X

Dateline: 1991 The demographic and pop culture cohort born between 1963 and 1977 came of age during a time of economic stability and domestic peace in the U.S.

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Issues of dependence and independence, dominance and subordination are largely irrelevant to how emerging young women see themselves, Harvard psychologist Dan Kindlon argues in his book Alpha Girls.

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... many of us of a certain age have had a great deal of difficulty with the concept of getting older.

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If exit polls and surveys prove accurate, there will be one demographic deeply underrepresented in Wednesday's conservative "taxpayer tea parties," to be held at capitols across the country: Americans between the ages of 18 and 29.

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Facebook, of course, is the social networking Web site that claims to have more than 150 million active users.

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The first clue that we're not in Kansas anymore, Toto, is that all of my co-workers are 20-somethings. I'm a baby boomer. I took this job as Assistant Manager for Starbucks when my Corporate gig got unendurable, I took this gig because: 1. I need a job 2. I like coffee

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Social researcher Mark McCrindle concludes: "Gen Y lacks resilience and a work ethic." He predicts that because of an emphasis on social justice, improved education and technological access and abilities, plus concerns about climate change, the younger generations (those born aft …

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Gen Y still spending despite economic slowdown 31pc of Gen Y are now spending more on going out than a year ago

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One subject that I have always been interested in is the cultural impact of generations. Each generation brings different changes to the cultural landscape and leaves a lasting impact. Well… except for generation Y or "generation whine" as some cynical experts call it.

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Many of you X'ers are not thrilled with corporate life. You tend not to trust institutions in general and deeply resent the Boomers' confident assumptions that you will be motivated by the same things that Boomers have long cared about.

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While waiting for boomers to shut up and sit down, Gen X quietly went about changing the world, one cultural totem at a time. Google, anyone? YouTube? 'The Daily Show'?

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Gen Ys have only known boom times - employment, opportunity, money galore," said social researcher Neer Koor, director of Heartbeat Social Trends.

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Arrogant. Individualistic. Unable to commit. Short attention span. These are some of the labels assigned by employers and pundits to the generation just joining the workforce.

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The importance of studying and responding to consumer use of traditional and new digital media has reached a critical juncture. The widening gap between assuming and knowing media habits can be a make-or-break difference for businesses--especially in recessionary times.

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"There was the typical Thanksgiving-type stuff: turkey, mashed potatoes, the giving of thanks around the table," says Brian Harding, who hosted the celebration. "It's like my family Thanksgiving, but fun" of a different sort.

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It seems that social-networking sites have not only usurped porn in popularity, but they've also gobbled up time Gen Y-ers used to spend on traditional e-mail and IM.

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Since leaving college Felicite has changed jobs more than once a year. The 26-year-old Parisian--who didn't want her full name used in case it was seen by her current employers--tends to switch for "excitement" rather than money.

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WOMEN aged between 18 and 31, known as Generation Y, are better qualified than men their own age but are earning between $34 and $135 a week less, according to a report from the National Centre for Social and Economic Modelling.

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57 per cent of boomers support kids out of home Support provided for bills, rent, mortgage and food 'Badge of honour' for bragging boomers IT'S the best bank around. Zero interest and little expectation of receiving anything back except a doe-eyed look of gratitude.

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Nearly every businessperson over 30 has done it: sat in his office after a staff meeting and - reflecting upon the 25-year-old colleague with two tattoos, a piercing, no watch and a shameless propensity for chatting up the boss - wondered, What is with that guy?!

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American Express released a survey last week showing that 66 percent of generation Y entrepreneurs consider themselves tech-savvy compared to 47 percent of baby boomers.

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These kids today, what with their Twitter and their expectations of gracious recruiting. How do they expect to find work with their new attitudes and adoption of cutting-edge technology.

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Andy Mulholland, global chief technology officer of consultancy company Capgemini, believes service oriented architecture has a key role to play in the next generation of the web.

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