The second lesson in a series: "The beginner's guide to establishing a business online"

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How To Promote Your Business On MySpace

If you realize how potent social networks are to promoting your business, then your MySpace profile is one of the most important things for your business.

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Other users dive into the social news pool with dollar signs in their eyes. Netscape hires people to professionally bookmark for them and Newsvine has ad revenue sharing. Content producers drool at the possibility of being on the front page of these sites.

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10 Principles for Ethical Contact by Marketers

"How do we market to bloggers and become part of what they are discussing?" Because I am a blogger, I get asked this questions on a regular basis.

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You Have a Business Blog, But Do You Have a Social Media Optimization Strategy?

"How do we measure it?" When we talk to clients about the possibility of starting a blog, the question of ROI metrics is second only to, "Aren't bloggers just a bunch of sexual predators and teenagers talking about their naughty escapades?". As blogs and social networking cont …

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